VISION

WE ARE FOCUSED ON HELPING COMPANIES TO POSITION YOUR BRANDS IN THE MIND OF CONSUMERS, ACCOMPANIING THEM THROUGHOUT THE ENTIRE PROCESS, FROM THEIR RELEASE TO THE MARKET UNTIL ITS CONSOLIDATION AS A REFERENCE FOR ITS CATEGORY.

⋅ people

Companies are people, each with their own particular vision. We need to know them, know what they think and what they are looking for. That’s why we speak clearly, we are direct, we say what you don’t want to hear, without complacency. Only in this way do we connect, we achieve that your search becomes a real objective, and that objective in our project.

⋅ projects

Each one is different and deserves all our effort and dedication, our daily thought and our time, which is why in our agency we do not accept new projects until we have successfully completed the one we have in hand. Absolute dedication or nothing. Fewer and better clients.

⋅ customers

A client is not an accepted quote or a contract. Only when the effort to successfully complete your project is materialized with actions, when their goals become ours and they can trust us, does that company, those people, become clients.

WHAT WE DO

ADVERTISING CREATIVITY

Branded Content ⋅ Storytelling and Ad development ⋅ Idea with TV Spot executions ⋅ Brand concept development and campaign tagline ⋅ Brand restyling

AUDIOVISUAL PRODUCTION

TV advertising spot production ⋅ Infographic and corporate pieces ⋅ Video marketing ⋅ Internal content production ⋅ Video Mapping ⋅ Making-Of

MEDIA BUY

Planning and design of media strategy ⋅ Negotiation and contracting of media ⋅ Analysis and study of market and competition ⋅ Analysis of target, situation and brand activity ⋅ Reports, monitoring and evaluation of campaigns

MEDIABARTERING

Barter campaign design ⋅ Market prospecting ⋅ Stock monetization ⋅ Ex-works product collection ⋅ Media Optimización ⋅ Planning and purchasing of media in barter ⋅ Release of merchandise or specific stocks

"There are no small brands, only those that need a boost"

Alfredo Rebagliati / CEO

HOW WE THINK

We believe in the effectiveness of comprehensive actions, which is why we design campaigns
combining advertising media depending on the objective we seek.
These crossmedia actions allow us to increase the coverage of our clients,
diversify your audience, build brand image and improve your sales.

01

PERSONAL APPROACH

Seriousness, trust and honesty

02

GLOBAL VISION

Competition, market and projection

03

EFFECTIVENESS

Investment and ROI

01

ENFOQUE PERSONAL

Seriedad, confianza y honestidad

02

VISIÓN GLOBAL

Competencia, mercado y proyección

03

EFECTIVIDAD

Inversión y ROI

US

ALFREDO REBAGLIATI

CEO & FOUNDER

Founder of the agency, he has extensive experience in marketing and advertising, both at a creative and media management level.

Trained in agencies such as MacCann Erickson, Bassat Ogilvy and Media Planning in Buenos Aires, New York, Madrid and Barcelona, he has been responsible for the main accounts by investment volume, which has allowed him to acquire a high knowledge and global vision of the advertising sector. in all its phases.

Person with an exceptional business vision, aimed at always obtaining more and better results for his clients.

SILVIO DIEGO ROLDÁN

ACCOUNT MANAGER

Silvio is the account director of Equilibra, he is a professional with more than 20 years of experience in the area of strategy, planning, negotiation and media buying.

Working with various clients has allowed us to have great knowledge of the different disciplines related to marketing and communication.

He’s proactive, curious, adaptable to changes, lover of challenges and personal improvement. Values teamwork aimed at always obtaining the best results for brands.

VANESA RAMELLO

CREATIVE DIRECTOR

He has studies in Advertising and Mkt. She is an organizer of corporate events and TEDx talks. For more than 10 years she worked as a creative editor in different agencies working with brands such as: Coca Cola, Telecom Personal, Motorola, Sony Ericsson, Missing Children, Avon, Novartis, Starbucks, among others.

She organized the first Tedxwomen in Argentina and was part of a Guinness Record in the largest Brainstorming in the world, in Rosario.

Soul traveler. He believes that boredom is dangerous and has no doubt that music will save humanity. Today it focuses on strategy, creative content, storytelling for brands and speakers and 360 experiences.

LOLA MARTIN

PROJECT MANAGER

Lola is our project manager, with training in Advertising and Public Relations, Marketing and Commercial Management, and has extensive experience as a corporate account director in a public relations agency. With a unique capacity for the organization and supervision of internal agency teams, as well as the coordination of national and international projects.

A highly demanding person in the supervision and evaluation of campaign performance, he is our perfect link between the Creative, Production and Planning departments.

PABLO NICOLINI

PRODUCTION DIRECTOR

Pablo is an audiovisual producer and director with more than 25 years of experience producing and directing advertisements, corporate videos and content for all types of digital platforms, especially Television and Social Networks.

Take each project as your own. He is an entrepreneur, detail-oriented and has a great ability to understand the needs of brands when communicating an idea.

An all-rounder, it easily adapts to all types of situations, clients and times.

CRISTINA DELGADO

DIGITAL MANAGER

Cristina is our Director of Digital Business and Brand Image. She is an expert in communication strategies with more than 17 years of experience and an enriching career in the lifestyle, hospitality and fashion sectors.

It has a 360º strategic vision focused on increasing the visibility of brands in their natural environment.

Always aware of the latest updates in the digital environment, he provides the Agency with very high value in the planning of campaigns in digital media.